How Do You Sound on the Phone?

While you probably don't give it much thought, the value of answering your phone properly can be enormous. On the other end of a ringing phone may be a potential client worth thousands of dollars or someone who may be able to refer many new cases to you. How the phone is answered—assuming that someone actually answers!—has a big impact on how many of those calls develop into new business.

Originally published July 6, 2011 0 0