If you want to find out what social media and can really do for you in the professional world, it’s time to pause and consider who the world sees when it looks at you through the online lens. Pull up the search window at Google.com. Type in your name, surround it with quotation marks and hit Enter. (Run the search twice if you use different versions of your name — say, with a middle or maiden name.) And there you are. That’s how you look to a stranger seeking information about you.
Originally published May 5, 2015Sign up for our free newsletter.