Author Archive


merry marketing marathon

How to Really Impress People Online: Relationships and the Web

By | Jan.02.15 | No Comments

Your relationships with clients, colleagues and other referral sources ought to be the focus of your client development process and your web presence. Lawyers regularly ask me questions about the secrets of law firm Internet marketing. …Continue reading »


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Relationships and the Web

By | Jun.04.14 | 4 Comments

Your relationships with clients, colleagues and other referral sources ought to be the focus of your client development process and your web presence. Lawyers regularly ask me questions about the secrets of law firm Internet marketing. …Continue reading »


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Conducting Your Social Media Orchestra

By | May.28.14 | 2 Comments

There are so many places to socialize online and way too little time. How can you make all of this socializing more efficient? That’s what this post is about. First, a discussion of several social …Continue reading »


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Draw More Visitors with Better Meta Descriptions

By | Mar.26.14 | 1 Comment

Would you like it if your law firm’s website pages attracted more visitors from search engines? Improving your pages’ meta description tags can help. Most people agree (and Google has stated) that meta description tags aren’t used …Continue reading »


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Law Firm SEO Like It’s 1985

By | Feb.18.14 | 4 Comments

The best law firm SEO results come from doing really good authentic marketing. While most people scour the web for the latest magic trick to drive more search traffic to their sites, the real magic …Continue reading »


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Searching for Law Firm Website Search Traffic

By | Jan.06.14 | 3 Comments

In the quest to drive traffic to their law firm website, many regard search traffic as the Holy Grail. While both direct traffic and referral traffic can be highly valuable to business development efforts, there …Continue reading »