Author Archive

Online Business Development

Word of Mouth, Ratings and Reviews

By | Mar.25.13 | 1 Comment

Your clients have been talking about you since well before Al ... I mean Sir Tim ... brought us the global tubes. But the Internet continues to change the way those conversations [...]

Continue reading »

Posted in Daily Dispatch, Marketing & Business Development, Optimize, Social Media

Online Marketing

Online Commentary: The Good, the Spam and the Ugly

By | Feb.25.13 | 3 Comments

On the one hand, the social Internet has become perhaps the most revolutionary communications tool in human history. On the other, it has also been called "a shallow and unreliab[...]

Continue reading »

Posted in Daily Dispatch, Optimize, Social Media

Really Good Marketing Ideas for Lawyers

Year’s Best Marketing Advice: Be Authentic

By | Jan.28.13 | 3 Comments

At the start of the new year, we asked Gyi Tsakalakis what lawyers need to know about changes in social media and online marketing in 2012—and, more importantly, what lawyers sho[...]

Continue reading »

Posted in Daily Dispatch, Extras, Legal Marketing, Marketing & Business Development, Social Media

Optimize Your Online Marketing

Create a Local Google+ Page for Your Law Firm

By | Jan.14.13 | 3 Comments

This post is not intended to convince you to join Google+. My friend Steve Matthews explains why lawyers should care about Google+ here. Instead, this post is intended to help you[...]

Continue reading »

Posted in Daily Dispatch, Marketing 101, Optimize, Social Media

Optimize!

Optimizing for Potential Clients

By | Nov.28.12 | 3 Comments

Many readers will require no introduction to the newest regular at Attorney at Work. Gyi Tsakalakis already has a following. He's been teaching social media and website best prac[...]

Continue reading »

Posted in Daily Dispatch, Marketing & Business Development, Optimize, Social Media


Attorney at Work Partners

I'm already a subscriber
Note to Current Subscribers: You will not receive a duplicate subscription.