Matthew Laurin is President of Esq.Marketing, an SEO agency specializing in the legal vertical. Matthew has spent his career mastering the various branches of digital marketing including paid search and social, search engine optimization, inbound and email marketing, data analysis and analytics. He holds degrees in business, psychology and criminal justice. He is a writer and web developer and has led teams of professionals in the digital realm while overseeing multimillion-dollar marketing and operational budgets. Follow him on Twitter @Mlaurin.