Pricing Lessons from Summer Camp

By | Jul.03.14 | No Comments

Nobody likes talking about money with clients. Nobody. But the conversation gets a whole lot easier when you are confident in what you do, and what you're worth. Right? Maintainin[...]

Continue reading »

Trends in Legal Pricing and Project Management

By | Jun.20.14 | 1 Comment

Practice innovation — at least in terms of pricing, project management and process improvement (the three "P's") — is the focus of the Legal Marketing Association’s P3 Conf[...]

Continue reading »

On Balance

Credit Cards: Worth It to Work It Out

By | Jun.18.14 | 2 Comments

Law firms are businesses, whether you’re a solo working from a home office or a large firm with a midtown office. The point of a business is to make money, which means that when [...]

Continue reading »

Five Questions About Fixed Fees You’re Afraid to Ask

By | Mar.21.14 | 3 Comments

All it takes is a quick eye-popping view of Riverview Law’s television campaign to understand the disruptive force of this InnovAction Award-winning U.K. firm. For law firms stu[...]

Continue reading »

Merry & bright marketing ideas

Why Billing Is Marketing

By | Dec.30.13 | 3 Comments

In past "Play to Win" columns, I've talked about the importance of communicating with clients about money ("Good Lawyers Talk Money with Their Clients"). Once you have the engageme[...]

Continue reading »