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SEO Secrets

short-form video
Lawyers on TikTok: Tips for Short-Form Video Marketing

Annette Choti | Developing an effective marketing strategy takes time and money. Ensure you get results by avoiding these eight spending traps.

Annette Choti - November 30, 2022
ebook publishing
How Ebooks Showcase Your Expertise and Help You Land Clients

Annette Choti | If you are looking to boost your firm's online visibility, consider publishing an e-book.

Annette Choti - November 1, 2022
digital marketing trends
Top Digital Marketing Trends for Law Firms in 2022

Annette Choti | Whether you manage your firm’s digital marketing strategy or outsource your marketing, here are the trends you should know.

Annette Choti - October 17, 2022
Lawyer google reviews
Strategies for Getting More Five-Star Google Reviews for Your Law Firm

Annette Choti | If you are at a loss for how to get more five-star Google reviews, here's a look at the most effective strategies.

Annette Choti - October 8, 2022
law firm website rules
Is Your Law Firm Website Bar Compliant?

Annette Choti | A quick primer on some of the most common law firm website ethics rules.

Annette Choti - September 18, 2022
chatbots for lawyers
Live Chat and Chatbots: Do You Need Them on Your Law Firm’s Website?

Annette Choti | Benefits and challenges of live chats and bots, as well as popular platforms.

Annette Choti - September 12, 2022
legal blog
Legal Blogs: Quick Tips to Ramp It Up! 

Annette Choti | Seven helpful hints to help you produce a top-notch legal blog — and nine quick tips to ramp it up!

Annette Choti - September 1, 2022
SEO content audit
Doing an SEO Content Audit for Your Law Firm’s Website: 5 Key Steps

Annette Choti | An audit allows you to closely examine your site’s content, design, and the user experience it provides.

Annette Choti - August 4, 2022
linkedin page rank
How to Rank Your LinkedIn Page on Google

Annette Choti | Perhaps it is time to transform your LinkedIn page into a lead-generating, rank-boosting marketing tool.

Annette Choti - June 7, 2022
law firm facebook pages
7 Ways to Optimize Your Law Firm’s Facebook Page

Annette Choti | Using your Facebook page effectively requires effort, but here are tips to make increasing engagement less overwhelming.

Annette Choti - June 1, 2022
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