Law firms are investing more in the design and development of their Web sites than ever. But are your visitors any happier? No matter the size of your firm or budget, visitors expect the same intuitive experience they have with CNN.com, WSJ.com or Opentable.com. Your site is being judged by the same criteria. And if you have marketing expectations of your site, you must your investment in it very differently. Here are nine ways to get more from your website.
Originally published February 2, 2011Like most who eked out a living during the lean years of the Great Depression, my grandmother believed strongly in frugality—and she could stretch a dollar as far as anyone I’ve ever known. Today, dollar-stretching is once again a valuable skill, especially when scrutinizing monthly and annual expenses. You want to channel the thrift of […]
Originally published February 1, 2011Overwhelmed? Breaking through the inertia is as simple as choosing one thing and making it your new habit, etched in stone.
Originally published January 31, 2011Friday tends to make everyone happy. So this week’s Friday Five is dedicated to … happiness! 1. Help someone who needs it. Doing good makes lots of people happier. Read how marketing consultant Ross Fishman and many business travelers have discovered that donating hotel toiletries can help people in need get through a tough time. It’s […]
Originally published January 28, 2011Jordan Furlong | Make a habit each day of thinking in terms of “we,” “our” and “us,” rather than “I,” “mine” and “me.”
Originally published January 27, 2011How do you get all of your online research under control when there’s just so much to find, read and capture? In part two of his three-part series, Tom Mighell describes how he uses Instapaper to manage his online research workflow.
Originally published January 25, 2011This time of year, many of us resolve to buff up our physical appearance—but what about our personal and professional appearance online? Outside of the home page, lawyer biographies are the most-frequently visited pages on law firm websites. They can make a strong first impression, or no impression at all. Here are some easy steps you can take to get your bio in shape.
Originally published January 24, 2011Today in the Friday Five, we’ve got ideas to help brighten things up during the winter months. Depending on your level of frozen despair, you might find cheer in new ways to trick out your smartphone or organize your presentations. For more serious cheer, we've found an app that enlightens you to under-the-radar entertainment options in your neighborhood. Speaking of enlightenment, read what some Attorney at Work advisors have been writing elsewhere this week. But first, stare at something wonderful ...
Originally published January 21, 2011Everyone knows you’re good at anything you put your mind to. And if you just had the time you could untangle your personal finances just like that. But it’s just too distracting to ponder that credit card debt, student loan and mortgage payment when you have to put all of your energy into your clients […]
Originally published January 20, 2011Having a little trouble with accounts receivable? If you take care to spell out your ground rules up front—and secure signatures on engagement letters—clients will find it much harder to dispute your bills. But it doesn't end there. Follow these steps for every matter to make sure you get paid the money you are owed.
Originally published January 19, 2011Sign up for our free newsletter.