Attorney at Work Shop
Mark Powers and Shawn McNalis
An easy, practical action plan that helps you develop the marketing skills and habits necessary to attract higher value clients and referral sources.
From law school through partnership, business development is a hot topic–and a chief worry. Ari Kaplan makes it easier with techniques to define your personal brand, leverage your creativity, and maximize your success through real-life strategies.
Bruce W. Marcus
Original and insightful, the latest from Bruce Marcus brings his unique perspective to understanding the significant evolution of of the competitive landscape for professional services market. What’s now and what’s next.
A wonderful collection of brief articles about nearly every aspect of legal marketing, Bob Weiss’s book provides new insight and inspiration for your firm’s marketing activities.
Video is the best way to communicate online today. But it’s important that you do it well. Read the Secrets of Lawyer Video Marketing to learn how.
Sally J. Schmidt
Sally’s most recent book, written to help lawyers improve their personal marketing efforts, has received rave reviews.
The Profitable Law Office Handbook: Attorney’s Guide to Successful Business Planning 16th Anniversary Edition
This brand-new edition of Ed Poll’s popular The Profitable Law Office Handbooktakes lawyers through the business planning process in an easy-to-understand, step-by-step format. You’ll learn the essential elements of how to create a plan that your law practice will really use because it will be workable and manageable even for the smallest firm.
The secret to successful online marketing is being easy to find. Local search marketing expert Mike Ramsey guides you through creating directory listings, getting online reviews, tracking your efforts, using paid ads — and designing a website that captures more clients.