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Effective Email Marketing for Lawyers, Part Three: The List

In previous posts, Ritchenya Dodd discussed how to break through inbox clutter to deliver targeted messages, and evaluated the template-building capabilities of online email marketing services. Today, she discusses managing email contact lists to ensure your messages reach the right people—and how to avoid becoming an accidental spammer. If you’ve decided to invest time and effort into […]

Originally published April 16, 2012
Last updated October 16, 2018
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