business development goals for every lawyer

Business Development Goals for Every Lawyer

We all begin each new year with good intentions, but you know what they say about the road to hell. Most lawyers have some marketing and business development goals and objectives in mind. However, such goals often tend to be aspirational and lacking in specificity — things like “generate more referrals” or “increase my visibility.” Here's how to get focused.

Originally published December 16, 2013
Last updated June 28, 2023
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