There is no single path to a successful law practice. Over time, paths become blocked and new ones emerge. What worked 10 years ago may not work today. What works for some will not work for others. It's said business development is a relationship game. That's true, and likely always will be. But the manner in which meaningful, beneficial client relationships are formed and sustained is constantly evolving. Technical proficiency is table stakes. Today, more is required.
Originally published June 23, 2014Sign up for our free newsletter.