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Blog to Establish Your Expertise and Build Referral Networks

It’s difficult to see the connection between starting a blog, which is essentially dropping your words into a space on the Internet, and actually increasing the amount of business coming your way. Much hay has been made about search engine optimization, but all blogging comes down to is sharing your life online in a way that the public can appreciate. Translating this into business is as simple as being yourself. ... READ THE REST

Originally published April 27, 2015
Last updated January 31, 2021
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