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Well Said in bubble

Cross-Selling: Lawyers’ Three-Headed Sales Monster

Discussions about cross-selling in law firms remind me of the well-publicized discussions some years ago in the scientific world about cold fusion. Both represent their respective professions’ Holy Grail, but no one in either profession has made meaningful progress toward this elusive chimera, in part because of some very real and persistent barriers.

March 21, 2016 0 1 0