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Vanity Statistics Won’t Help You Grow

To truly succeed, a law practice can’t rely on growth that results only from isolated circumstances, seasonal trends or provisional impulses. Instead, you establish continuity and sustainability by developing a strategic growth plan, and by managing that plan with data. But simply collecting data is not enough — it has to be the right data. Unfortunately, many firms fall into the trap of collecting “vanity” statistics or one-dimensional measurements that don't give meaningful business information.

May 19, 2016 0 1
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