Getting Your Foot in the Door

In this edition of "Ask the Experts," Legal Marketing Association member Aleisha Gravit answers the question, "How can I get my foot in the door to meet with a potential client?" Read her answer for ways you can use research on a potential client to identify a point of entry where you can add value at no cost to them and give them an opportunity to test drive working with you as their lawyer.

Originally published September 12, 2016
Last updated May 20, 2018
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