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Do not Be Commoditized

Don’t Be Commoditized: How to Rise to the Top as the Competition Races to the Bottom

According to the 2018 Report on the State of the Legal Market by the Thomson Reuters Legal Executive Institute, the business environment for law firms is more challenging than ever with: Flat demand for legal services. Declining profit margins and weakening collections. Fickle clients — nearly 60 percent are looking to move their business at […]

Originally published July 20, 2018
Last updated October 20, 2020
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Five Best Practices for Law Firm Content Marketing

Massive resources go into developing a law firm website. But what happens after launch? Too often, far too little thought goes into developing a sustainable strategy to produce content that leads to new business.

Originally published July 20, 2018
Last updated August 2, 2018
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