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Search Result For: Gyi Tsakalakis

Year’s Best Marketing Advice: Be Authentic

When I think about the changes to social media and social networking in the past year, a variety of changes come to mind. Facebook acquired Instagram. Twitter added cover photos. LinkedIn launched new company pages. ...

Gyi Tsakalakis - January 28, 2013
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Referral Traffic: A Form of Word of Mouth

Now that you’ve mastered the basics of web traffic sources for your law firm's website, and embraced the <a ...

Gyi Tsakalakis - November 13, 2013
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Best Online Marketing Advice: Be Authentic

This time last year, we asked Gyi Tsakalakis to gaze into his crystal ball and give his best lawyer marketing predictions — ...

Gyi Tsakalakis - December 31, 2013
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Your Law Practice and the Visual Web

It's pretty clear that the web is going visual. As Google Chairman Eric Schmidt puts it, “The content of the Internet is video.” Google is adding new ways to explore images online. Even local business listing ...

Gyi Tsakalakis - June 24, 2013
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Relationships and the Web

Your relationships with clients, colleagues and other referral sources ought to be the focus of your client development process and your web presence.

Gyi Tsakalakis - June 4, 2014
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Law Firm SEO Like It’s 1985

The best law firm SEO results come from doing really good authentic marketing. While most people scour the web for the latest magic trick to drive more search traffic to their sites, the real magic SEO bullet for ...

Gyi Tsakalakis - February 18, 2014
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WordPress Optimizations for Your Law Blog

If you use WordPress for your website or law blog (and you probably should), there are some basic optimizations you should consider making if you care about people finding your content in search engines. If you ...

Gyi Tsakalakis - May 23, 2013
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When “They” Search for Your Law Practice

No matter how they hear about you, there’s a pretty good chance that, at some point, people will search for your law practice online. What will they find when they perform these searches? What can you do, if ...

Gyi Tsakalakis - August 12, 2013
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Direct Traffic Is Best for Your Law Firm Website

Once you know that no one is looking at your law firm website, it’s time to get serious about turning that around. How?

Gyi Tsakalakis - October 16, 2013
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Online Reviews: Begin (But Don’t End) With Service

Last week at ABA TECHSHOW in Chicago, Allison Shields and I chatted with lawyers about Gyi Tsakalakis - April 20, 2015