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Lawyer Referral Network

puzzle pieces personal connection

To Build a Stronger Personal Connection With Clients, Highlight Common Interests

Sally Schmidt | A common interest won't be the only reason a prospect sends you work. But once you’re on the shortlist, that personal connection can push you to the top.

Sally J. Schmidt - October 15, 2020
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LinkedIn Profile Update: How to Stand Out in 4 Simple, Achievable Steps

Tea Hoffmann: Here's how to conduct a step-by-step LinkedIn profile update — because when your business is running on virtual connections, a stale profile isn’t going to cut it.

Tea Hoffmann - September 22, 2020
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Six Business Development Strategies for Lawyers

Sally Schmidt | Right now the edge goes to the incumbent, but there are things you can do to put yourself in a position to generate new business. Here are six business development strategies for this challenging time.

Sally J. Schmidt - August 25, 2020
Light bulbs with one lit Lawyer Rules

Succeeding in the Business of Law: 5 Rules Every Lawyer Should Live By

Veteran trial lawyer Robert Katzberg, author of the new book "The Vanishing Trial," on the key to achieving success and happiness in the business of law today.

Robert Katzberg - July 17, 2020
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Digital Marketing for Law Firms: What Is Your Strategy?

Mark Homer's Digital Marketing Primer | Your goals should drive your digital marketing plan, not vice versa.

Mark Homer - February 18, 2020

Referrals or Search, Law Firms Need a Strong Digital Marketing Strategy

It's not either-or. To grow, says Mark Homer, you need a digital marketing strategy that both protects your referrals and leverages search engine marketing.

Mark Homer - January 27, 2020
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Advanced LinkedIn Tips for Lawyers

This infographic lays out 10 easy ways lawyers can improve their performance on LinkedIn and generate quick results.

Ari Kaplan - January 3, 2020
email marketing

Use Email to Nurture Your Referral Network

Why send another email to your network’s already bulging inboxes? Simple, says Amy Boardman Hunt: It's one of the most cost- and time-effective ways to make regular, nonintrusive contact with them. Here are a few tactics that have worked for ...

Amy Hunt - December 9, 2019
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2019 Clio Legal Trends Report, Pt. 2: Is Referral-Based Marketing Dying a Slow, Painful Death?

Part 2 of Jared Correia's analysis of the 4th annual Clio Legal Trends Report focuses on how consumers buy legal services — and what that means for your marketing.

Jared Correia - December 2, 2019
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Five Simple Tips for Increasing Referrals

The Friday Five | Here are five basic, low-tech methods for increasing your law practice's referral flow.

Mike Margol - November 8, 2019