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Business Development

Create Informational Tools for Your Clients

It’s one thing to say, “We understand the process.” It’s another to show it to with, for example, process maps, charts, timelines, who-to-call lists or decision trees.

Sally J. Schmidt - June 26, 2019

A Simple 3-Month Strategy for Lawyers Who Are New to LinkedIn

Aim for sequential growth that eases you into LinkedIn's many tools. Get comfortable. Gain confidence.

Jay Harrington - June 13, 2019
social media marketing plan

Is Social Media Really Worth a Busy Lawyer’s Time?

Simple tips for incorporating social media into your business development activities.

Elizabeth Ferris - June 4, 2019

Silicon Valley In-House Counsel Are Deadly Serious About Diversity and Inclusion

Top takeaways from LMA Silicon Valley's recent In-House Counsel Summit.

Susan Kostal - May 31, 2019

Stepping Up to Marketing Success

Volunteering to help a partner or be a fill-in could give you great exposure.

Sally J. Schmidt - May 30, 2019
How to be a thought leader

How to Become a Thought Leader

Principles to keep in mind when building your personal brand through the content you produce and share.

Jay Harrington - May 28, 2019
RFPs

Five Questions to Ask Before Responding to an RFP

All firms, even solos, need to learn how to respond when an RFP arrives.

Matthew Prinn - May 17, 2019

Closing a Sale: How to Eliminate the Pain and Fear

Do you feel fear and anxiety when trying to close a sale? Here's how to eliminate it.

Mike O'Horo - May 8, 2019

Cultivating Internal Referral Sources

How you treat your colleagues is how they assume you’ll treat their clients.

Sally J. Schmidt - April 25, 2019

Guest Posting: A Powerful SEO Hack for Lawyers

Lawyers looking to make their content more visible should get much more aggressive about guest posting. Here’s how.

Jay Harrington - April 22, 2019