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Networking

mingling people

The Secret Science of Mingling

Networking sucks. Everybody hates it. Trust me, the loudest, most gregarious person you know has a hard time walking into a room full of strangers and starting a conversation. I know this because I am the loudest person you know and when I’m ...

Bull Garlington - May 28, 2018
man sitting in chair managing a law practice jared correia

Throwing Lampshade: Getting Better in Social Situations

I know very few attorneys who are really comfortable networking. I think that’s true of most businesspeople. Even those who are naturally outgoing tend to clam up once an otherwise purely social situation acquires a business networking aspect. ...

Jared Correia - April 26, 2018

Five Steps to Make It Rain: If I Can Do It, You Can Do It

Let me tell you a story about a brainy brief writer. She was smart, hardworking and loved practicing law. But she had few clients of her own. This made her beholden to others at her firm. Over the years, she came to believe she could never be a ...

Heidi Nadel - April 6, 2018
Networking with Successful Lawyers

Networking with Successful Lawyers: A Counterintuitive Tip

Ryan Nevin’s article “Ways to Get Clients After Hanging Out Your Shingle” has some great tips. He’s right that you should network with attorneys who don’t do what you do to get referrals. But that’s only part of the answer. You should also make ...

Dustin Cole - March 14, 2018
business development

For Business Development, Do What Comes Naturally

Unfortunately, there is no template or set of instructions that works for every lawyer. I have seen a lot of tactics executed with varying degrees of success. What seems to work best is engaging in an activity that is natural to you. What do I ...

Toni Wells - February 13, 2018
play to win legal marketing with queen of hearts card

How to Work the Room at Networking Events

Most lawyers have to attend events. Clients have parties, law firms host functions, organizations hold galas and associations offer networking meetings. If you’re someone who detests going to these, particularly when you don’t know anyone, I am ...

Sally J. Schmidt - December 20, 2017

Three Quick Ways to Make Networking Part of Your Routine

You’ve heard it hundreds of times: You need to network! If you want to build your client base, get referrals, establish your brand and be a better lawyer, networking is required. But when you’re already busting your tail to bill 1,800 (or more) ...

Stephanie R. Hanna - December 11, 2017
Well Said Network

Five Ways to Network a Barbecue and Not Get Burned

As the school year ends and summer approaches, social schedules ramp up with graduation parties, BBQs, golf outings and the like. At least some of these will be hosted by your firm, clients and other business contacts. It’s an opportunity to ...

Mike O'Horo - May 25, 2017
lawyer bio

You’re Going to Need More Than One Bio

Regarding your self-promotion, I have good news and I have bad news. Good news: There are more opportunities to promote yourself than ever before. Bad news: The sprawl of marketing opportunities is so fractured and vast, you'll need multiple ...

Bull Garlington - April 6, 2017
mentor

Eight Ways Shy Lawyers Can Find Mentors

I have always considered myself an introvert. I always admire those individuals who show no restraint as their laughter booms across the room, or who talk excitedly to someone they have just met. But, alas, that has never been me. As such, I ...

Suzanne Deliscar - February 22, 2017