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Local Marketing

Five Fresh Marketing Ideas for 2019

Marketing ideas can get overused and stagnate. Try these five proven, unusual techniques to keep your marketing fresh.

Karin Conroy - December 14, 2018

Traditional vs. Digital Advertising: Striking a Balance

The way consumers research and buy services has changed. In the interest of helping your firm stay visible, let’s explore the pros and cons of traditional and digital advertising.

Mike Ramsey - November 28, 2018

GMB 411 FTW: Setting Up Your Law Firm’s Google My Business Listing

Every lawyer should create, claim and verify their Google My Business listing. Not sure how? This post is here to help.

Mike Ramsey - October 23, 2018
Google Featured Snippets computer screen

Google’s Featured Snippets: What They Are and Why They Matter

Featured snippets — those short answers that appear on top of Google search results — are a great way to gain visibility for your firm. If you aren't optimizing your website for snippets, you should begin now.

Mike Ramsey - September 25, 2018
SEO questions legal marketers ask

Eight Questions a Legal Marketer Needs to Ask about SEO Strategy

Search engine optimization, or SEO, can be a swirl of should-do, could-do, would-do-if-there-was-time … suddenly it’s an alphabet soup and not much has changed for your website. But an SEO workshop earlier this year at LMA Tech West struck me as ...

Walter McCorkle - April 16, 2018