Take Action! Become an Essential Associate
Jay Harrington’s “90-Day Personal Brand Building Road Map: The Journey from Everyday Associate to Essential Associate,” includes 12 weeks’ worth of activities and action steps that will help you craft your personal brand and project your expertise to the marketplace.
Want to build a strong network and reputation that lays the foundation for future business development? This workbook will help you to gain momentum and move forward with the actions necessary to build a book of business.
The “Road Map” builds on the lessons taught in Jay’s book, “The Essential Associate: Step Up, Stand Out and Rise to the Top as a Young Associate,” and will help you to put its prescriptions into practice. Learn more about “The Essential Associate” here.
About the Author
Jay Harrington is an attorney and Chief Strategist at Harrington, a leading creative services and business development training agency for lawyers and law firms. He coaches lawyers on how to build powerful personal brands and profitable books of business. His agency provides brand strategy, website development, and social media consulting to law firms. Jay practiced law as a commercial litigator and corporate bankruptcy attorney at international law firms Skadden, Arps, Slate, Meagher & Flom and Foley & Lardner. He also co-founded a boutique corporate bankruptcy firm in metro Detroit focused on automotive restructuring.
In addition to “The Essential Associate,” Jay is also the author of “One of a Kind: A Proven Path to a Profitable Law Practice,” which focuses on how lawyers can build books of business through creative differentiation. Jay writes about issues of importance to lawyers and law firms on his agency’s blog, Simply Stated. You can follow him on Twitter @harringj75.
Jay lives in beautiful Traverse City, Michigan with his wife and three young daughters, and enjoys hiking, biking, paddle boarding, golfing and skiing.
Format: 8.5 x 11 PDF
Copyright 2018 by Jay Harrington / Harrington Communications LLC
Published by Harrington Communications, LLC
Bulk Pricing Available
When ordering 10 or more copies at a time, contact us directly at
firstname.lastname@example.org for the bulk order discount.