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Communications Skills

Nine Questions to Ask About Your Firm’s Website

Law firms are investing more in the design and development of their Web sites than ever. But are your visitors any happier? No matter the size of your firm or budget, visitors expect the same intuitive experience they have with CNN.com, WSJ.com ...

Deborah McMurray - February 2, 2011

The Art of “We”

I had lunch recently with a partner of a Big Four accounting firm, a conversation that was illuminating less for what he said than for how he said it. Whenever he talked about his work and objectives, it was always based on the firm’s work and ...

Jordan Furlong - January 27, 2011

Buff Up Your Bio

This time of year, many of us resolve to buff up our physical appearance—but what about our personal and professional appearance online? Outside of the home page, lawyer biographies are the most-frequently visited pages on law firm websites. ...

Janet Ellen Raasch - January 24, 2011

Beyond Breaking the Ice

You already know how to break the ice. You want to surpass the small talk, to get to know the other person. And if that person is a potential client, you hope a genuine and compelling conversation will cultivate a relationship and perhaps lead ...

Steven Taylor - December 14, 2010
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