Communicating


Nothing But The Ruth!

Provide Maximum Value When You Speak at Conferences

By | Jul.18.16 | No Comments

Last month, I was asked to speak at BlogPaws, a national conference for pet bloggers. (Yes, I got to take Rosie the basset hound with me.) I was part of a panel that presented a …Continue reading »


Well Said!

Purge Toxic Clients from Your Practice, Part 2

By | Jul.14.16 | No Comments

In Part 1 of “Purge Toxic Clients,” we walked through how to identify a bad client. Today, having identified them, let’s look at how to actually end the relationship. How to Fire a Client When ending a client relationship, you …Continue reading »


Content Marketing

Five Characteristics of Highly Effective Legal Videos

By | Jul.13.16 | No Comments

You can create a video that simply exists on your website, or you can create legal videos that help you capture new clients and cases. While there is no magic formula to creating effective legal …Continue reading »


Team Communications

Capture ‘Short Explosions of Ideas’ With Slack

By | Jul.06.16 | No Comments

When Jeff Sherr was introduced to Slack, it struck him as a better way to capture and share those “short explosions of ideas” that happen after conferences and other events. You know when you’re out to dinner, …Continue reading »


Get to the Point

To Infinitive and Beyond

By | Jun.30.16 | No Comments

An infinitive is the barest form of a verb. Usually, we refer to a verb form as an infinitive when we use “to”: to go, to run, to think. If you studied a foreign language, you …Continue reading »


Dazzle without Being a Diva

Slide Presentations 101 for Lawyers

By | Jun.27.16 | 1 Comment

Presentation technology has come such a long way, “Death by PowerPoint” should be a thing of the past. How can you be sure the new visual and audio aids you are using enhance your message …Continue reading »


The Friday Five

Five Ways to Drive Your People Crazy

By | Jun.24.16 | 2 Comments

Work can be stressful. Sure, sometimes you really enjoy your work, particularly when things are going your way. And, of course, you know the things you can do to reduce and manage your own stress …Continue reading »


Happier Clients

Use Soft Skills to Become In-House Clients’ Favorite

By | Jun.20.16 | 1 Comment

Some of the most well-attended legal marketing panels feature in-house counsel sharing their likes and dislikes. If you’ve gone to more than one, you’ve probably already internalized these maxims: Understand my products and business Communicate matter and budget …Continue reading »


Stand and Deliver

Look Smart When Presenting with PowerPoint

By | Jun.15.16 | No Comments

Traditionally, most presenters see the same view of their slides that their audience sees. Don’t you long for the ability to view your own presentation notes at the same time? Although the ability to view your …Continue reading »


One of a Kind

Unleash Your Inner Creative to Build a Book of Business

By | Jun.14.16 | 1 Comment

The best lawyers are often the most creative lawyers. But that doesn’t mean they are, or even want to be, labeled as “creative.” Creativity has a certain connotation to it — and it’s traditionally been …Continue reading »