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Law Firm Marketing

Walking in Your Client’s Shoes

Sally Schmidt | The service you provide is every bit as important as the services you provide.

Sally J. Schmidt - February 22, 2024
public speaking tips
Public Speaking Tips: Introduce Yourself to Your Audience, Please!

Introduce yourself to ensure the information is relevant. If someone else introduces you, use these public speaking tips to head off blunders.

Theda C. Snyder - February 8, 2024
valuable law firm
Building a Valuable Law Firm: A Road Map to a $5 Million Business

Sasha Berson | Your law firm should be a valuable asset that someone, someday, will buy and pay you handsomely for. Now, how do you get there?

Sasha Berson - February 7, 2024
business development results
How to Get ‘Lucky’ When Building Your Legal Practice

Jay Harrington | New opportunities arise when you’re in the right place, at the right time, and in front of the right people. The challenge is knowing when, where and who is “right.”

Jay Harrington - February 6, 2024
business development strategy for lawyers
Business Development Strategy for Lawyers | Open the Playbook

Sally Schmidt | The best coaches put their players in a position to succeed; do the same thing for your business development.

Sally J. Schmidt - January 26, 2024
legal practice areas
Top Growth Industries and Legal Practice Areas for 2024

Michael Rynowecer | Revelations from the annual BTI Practice Outlook report.

Michael Rynowecer - January 25, 2024
digital marketing trends for lawyers
Top Digital Marketing Trends for Lawyers in 2024

Annette Choti | The legal marketing landscape will be heavily influenced by tech — but not just AI. How will these trends shape your 2024 marketing strategy?

Annette Choti - January 17, 2024
ethically responding to negative online attorney reviews
Ethical Options for Responding to Negative Online Attorney Reviews

If a reviewer is not a current or former client and has never consulted with me, may I respond to a bad review by stating that I have never represented the individual?

Mark C. Palmer - January 14, 2024
unscalable business development
To Build Your Legal Practice, Do Things That Don’t Scale

Jay Harrington | Unscalable actions often form the secret sauce of successful ventures in all industries.

Jay Harrington - January 8, 2024
attorney bio
Seven Steps to a More Authentic, Fresher Attorney Bio

Nobody sets out to write a boring bio. It’s just so easy to follow the usual attorney bio format and rarely update or change it. What a waste! Here are great tips from Nancy Slome to reboot your bio.

Nancy Slome - January 7, 2024
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