Bonus Download: Lawyer Apps

If you’re a smartphone or tablet user—veteran or newbie—you know there’s nothing better than a delicious new list of apps to explore. Check out this great list of top iPhone and iPad apps being used by lawyers at the start of 2012. First there's the top 10, and then a download of 30+ apps for trial, productivity, research and more ...  

Advice for Getting Over It

A lawyer who is afraid to speak is like a vegan at a steakhouse—not only rare but also a bit laughable. But to many, fear of speaking is not funny, it is an unhappy reality. Some lawyers work behind the scenes so they don’t have to talk. Some litigators shine in court but cringe at other types of speaking. But somewhere along the way, everyone gets called on to speak. Here's advice on how to banish fear and give an applause-worthy speech.  

Website Marketing Extra

If more effective marketing is on your list of resolutions for 2012, give this one a try: “I resolve to make my firm’s website more dynamic!” Deborah McMurray has three no-cost things you can do to refresh your firm's website—pretty much on your own—starting with a relevance check.  

BONUS: FREE DOWNLOAD

If you’re a new lawyer you deserve a boost up. "25 Tips for the New Lawyers" is a concise downloadable guide bursting with handy information about working with others, dealing with your supervisor, getting things done and lots more. And it’s not just tips—there are 50-plus links to helpful articles full of practical advice from the Attorney at Work archives.  

Social Media Extra

Plenty of lawyers use their personal accounts on social media platforms to market their practices. But who else are you unknowingly marketing when you click that "like" or "share" icon? Jared Correia, practice advisor at the Massachusetts Law Office Management Assistance Program, explains the ins and outs of "social ads"—ads targeted to you, and ads about you, based on how you use social media.  

Dos and Don’ts

Your email signature may be a tiny element in the scheme of your marketing, but it can be the most concise and consistent way to communicate who you are and where to find you. It’s surprising that more people don’t take care to use this tiny bit of e-real estate to its fullest potential. Deborah McMurray and Keith Wewe offer useful tips for doing just that!  

Attorney at Work Extra

It seems you're investing more in your website than ever. But is it paying off? "Buyers of legal services want to know three things: what you’ve done, for whom you’ve done it, and what you can do for them," says Deborah McMurray. If you don't deliver swiftly and well on these things, she says, potential clients will leave your site and they won't come back. Want to know if your website is making the grade? Deborah has nine key questions for you to ask …  

Tips to Beat Back Burnout

Does your old friend adrenalin no longer give you the burst of energy and focus you need? Is it not only that you aren’t motivated, but that you don’t care that you’re not motivated? Do you feel apathy and inertia oozing into every cell? Burnout is a state of emotional, mental and physical exhaustion brought on by unrelenting stress, frequently brought on by overwork. Read these tips to avoid this career-killing booby trap!  

Daily Dispatch


Software Review

Improving Jury Selection with Jury Box Software

By | Feb.22.12 | 0 Comments

“Siri, which juror should I strike?” As nice as the fantasy is, a machine will never be able to pick a jury—no, not even the iPhone’s personal assistant can apply the critical ingredient of human judgment to that important task. Still, technology can play an increasingly viable and useful role in [...]


Careers

Heading Back to Work, Part 1: Preparing for Re-entry

By | Feb.21.12 | 0 Comments

If you have been away from the workplace for an extended period of time, re-entering the job market can feel overwhelming, even frightening. People returning to work normally experience myriad emotions, both positive and not so positive. It is challenging, yes; impossible, no. Even in the current marketplace, lawyers do find jobs—good jobs. However, it will take persistence, creativity and a good plan.


The Friday Five

Take Some Travel Apps for a Spin

By | Feb.17.12 | 0 Comments

Perhaps you’re an insatiable traveler, never quite at home unless you’re not at home. Perhaps work regularly tears you away from the comforts of home, and you’re always looking for ways to make it less of a pain. Or maybe for you, planning the journey is the best part of the trip—and there’s nothing you love so much as researching every last detail of your one big travel splurge: mapping the itinerary, boning up on local culture, and making endless lists of must-see’s. Well, no matter your travel personality, it’s almost certain there’s a travel app to get you through. For this week’s Friday Five, we dish up a ton of reviews and “best of” lists in the world of travel apps—both iPhone and Android.


Business Development

How to Sell More Services

By | Feb.16.12 | 0 Comments

If you were selling fruit and customers wanted to buy apples, wouldn’t you make sure you had apples? And wouldn’t you let them know you had apples? Of course you would. But this simple scenario gets so much more complicated when you’re selling something complex, like most legal services.


New Practices

How Do You Set Your Hourly Rates?

By | Feb.15.12 | 0 Comments

You’re a new lawyer, launching a new law firm. How do you decide what your hourly rate will be? The ethics rules say that your rate must be “reasonable.” That doesn’t give you much to go on.
You know your rate should be a fair price for the quality of your work, and that it should be competitive with other attorneys in the same type of practice in your community. But can you find out what they charge?


Marketing 101

Alphabet Soup

By | Feb.14.12 | 0 Comments

Thinking in terms of business-to-business versus business-to-consumer marketing, are you B-to-B or B-to-C? Your law firm is a business, of course—a “B.” So, is your target client another B, or a consumer—a “C?” If you don’t know the answer, you’d better figure it out. It’s important.


TECH TIPS

Note-taking and Dictation Apps for Lawyers

By | Feb.13.12 | 4 Comments

For recording and organizing notes, there are a number of really good apps to consider. And, as is true with all apps, many overlap in functionality. The apps outlined below for the iPad and iPhone have particular strengths that may resonate with the way you work and satisfy your note-taking needs. Check them out and see which ones you like best.


The Friday Five

Valentine’s Day: What We’ll Do for Love

By | Feb.10.12 | 0 Comments

So, maybe this year you want to give a valentine that will seal the deal. Or heal a rift. Or simply say, “I love you!” If this isn’t your first time at the valentine rodeo, you already know there are many, many things a valentine can say—and that a lot of fraught hand-wringing can go into finding just the right one to send just the right message. Then again, for some people there is no hand-wringing (or thinking) at all. If that’s your style then you’re on your own, sweetie! If that’s not your style, we’ve got some great ideas for you.