Law Ruler April 2024
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Client Service

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My Clear Add-On Winner for Workplace Efficiency

Mark C. Palmer | Since the start of the pandemic, what technology tool has been the most valuable for you?

Mark C. Palmer - July 27, 2021
online assets
8 Common Online Marketing and Business Development Mistakes Most Law Firms Make

Julie Savarino | If your law firm has neglected online marketing since the pandemic, here are smart tips to turn it around.

Julie Savarino - March 22, 2021
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How to Use Online Reviews to Protect Your Referrals

Mark Homer | Online reviews are crucial to your referral business. Here's how to jumpstart asking for reviews and create a process that makes it simple for clients.

Mark Homer - November 16, 2020
Client going through grief client trauma
Traumatized Clients: How to Recognize and Respond to Client Trauma

Family lawyers often are “first responders” to victims of family conflict. Here's attorney Laura Dale's advice on common signs of client trauma and ways to respond.

Laura Dale - August 10, 2020
client interviews
Conducting Client Interviews, Step by Step

A critical aspect of any firm's marketing strategy is understanding how you are perceived by clients. Interviews with your most important clients' key decision-makers will give you that information and more.

Linda Hazelton - June 20, 2020
Lawyer upgrading client communications
Tips to Upgrade Client Communications During the Coronavirus Crisis

Content fatigue is a real thing in good times and in bad. Try Julie Savarino's pointers on making sure your communications are well received.

Julie Savarino - June 9, 2020
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How I’m Using Client-Centered Design in My Law Firm

Robert Theofanis shares an example of putting clients' needs first. It's the little details that can set your firm apart from the pack.

Robert Theofanis - May 28, 2020
Lawyer with face mask COVID
COVID-19 Impacts for Solo and Small Firm Lawyers: Beyond Remote Work

Roy Ginsburg | There is much more to this COVID-19 situation than remote work. If you practice in the solo and small firm world, here’s my take on a few other important things to consider in the pandemic age.

Roy S. Ginsburg - April 2, 2020
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Build Trust and Add Value Through Legal Marketing: Principles to Follow During the COVID-19 Crisis

Things are changing so rapidly that we can’t lose sight of the need to adapt our marketing strategies. Here are Jay Harrington's legal marketing principles to keep in mind during the COVID-19 pandemic.

Jay Harrington - March 25, 2020
Economic Uncertainty Is Changing Clients' Expectations
Economic Uncertainty Is Changing Clients’ Expectations

Michael Rynowecer says meeting these new expectations means the difference between getting hired and not. Here are changes having the most impact on law firms.

Michael Rynowecer - August 20, 2019
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