Daily Dispatch

nym words

Nym Words: Sufferin’ Suffixes

Words with the suffix “–nym” pop up regularly. Some are common, but many of the 46 words with this suffix are not. “Nym” derives from the Greek word for “name” or “word.”

Theda C. Snyder - February 15, 2023
how to order whiskey

Order Whiskey for Your Boss — Like a Boss

You’re at a conference with the senior partner you want to impress. You’re meeting in the hotel bar, a swanky old-school joint. Lots of wood and brass. You’re both just supposed to go over the day’s work, then look at tomorrow’s breakout ...

Bull Garlington - September 17, 2022
lawyer doing digital marketing

Don’t Waste Your Marketing Dollars With a Bad Sales (Intake) Process

Mark Homer says that without a good sales process, you're probably wasting money on marketing. Here are five of the most meaningful changes your firm can make to improve intake and sign on more clients.

Mark Homer - April 28, 2020
Writing Lean- Test Your Writing and Editing Skills

Writing Lean: Test Your Writing and Editing Skills

Happy National Grammar Day! Here are some exercises from Susan Kostal that will strengthen your writing and editing skills.

Susan Kostal - March 4, 2020
How to Avoid Getting Hooked by Phishing Scams

How to Avoid Getting Hooked by Phishing Scams

"What are the best, and preferably affordable, ways to protect our office, and in turn protect our clients, from phishing scams and other online threats?"

Mark C. Palmer - March 28, 2019
black hat SEO

Negative SEO: Three Strategies for Surviving High-Tech Attacks

If you work in a competitive practice area, someone will likely try using negative SEO to take down your firm. Here are ways to protect against this type of dirty work.

Darryl Isaacs - August 30, 2018
lawyer wrapped up in red tap professional autonomy

What’s Holding You Back? Building Your Book of Business Through Imperfect Action

If you’re like most lawyers, you’re probably experiencing frustration about your seeming inability to develop a consistent, profitable book of business — and gripped by inertia.

Jay Harrington - August 16, 2018

Don’t Drown in Sunk Costs When the Evidence Calls for a Change in Strategy

It might seem that sunk costs should not influence whether we continue investing in a project. And yet they do. Which brings me to content.

Susan Kostal - August 2, 2018
2018 Marketing and Business Development Survey

Survey Reveals Disturbing Undercurrents Beneath the “New Normal”

LexisNexis Interaction 2018 Law Firm Marketing & Business Development Survey is a fascinating look at how firms and marketers are settling into a “new normal,” where they plan to direct their marketing and business development dollars, and whom ...

Susan Kostal - July 31, 2018

Service Delivery Takes Center Stage

On a tactical level, service delivery may be the best way to affect the client experience. It involves interacting, exchanging information and communicating with clients.

Sally J. Schmidt - July 30, 2018
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