I have spent a good deal of my career trying to get lawyers to spend less time with other lawyers and more time with clients and prospects. In many cases, a lawyer’s business development and networking efforts are more effective when spent in ...
Sally J. Schmidt - April 17, 2014
Question: “After several networking lunches and casual meetings with a potential client, she invited me to come meet with her and her staff to “tell us what you can do for us.” What should I do? How can I make sure I stand out ...
The Editors - April 15, 2014
In this series, Oklahoma attorney Noble McIntyre has been offering tips on rolling out the welcome mat for clients and prospective clients. His first two posts provided pointers on phone etiquette and office appearance — but it's the people ...
Noble McIntyre - April 14, 2014
Don't you wish you had a superpower, or at least some handy mobile tools, that would help you get, keep and cross-sell more clients? Well, wish no more. Law firm business development experts are producing apps that can help with motivation, ...
Deborah McMurray - March 24, 2014
Research-based legal rankings have become annual fixtures in law firm marketing calendars, especially as the main directories' cachet increases. Listings can be a great opportunity to publicize and enhance the reputation of individual lawyers as ...
Elizabeth Lampert and Nigel Savage - March 17, 2014In the legal industry, there is much discussion but scant implementation on the issue of client feedback. Research shows that few firms make the attempt to gather client feedback in any meaningful or systematic way. Should law firms be ...
Sally J. Schmidt - February 20, 2014
The practice of law is stressful. And complicated. And, at times, frustrating. Legal marketing and business development need not be. Here are a few back-to-basics tips designed to improve your relationships with clients and colleagues.
Jay Harrington - February 19, 2014
During a recent intake call training session, the COO of a large PI firm in New England bragged, “We convert 90 percent of the cases we want." An hour later, after we played four actual intake call recordings from their office ... nobody was ...
Ryan Pitz - February 6, 2014
When stalking canonical monsters, you get to pack light. For the most part, there’s only the one item you’ll need to finish the job, assuming you can get close enough, and can maintain your nerve. If you’re going to do a werewolf, you need a ...
Jared Correia - January 30, 2014There's no getting around it. As a lawyer, you must be able to meet the gaze of everyone you speak to, and you should always make eye contact when addressing an audience. Easy to say, of course, but somewhat harder to execute. I’ve heard lots ...
Marsha Hunter - January 23, 2014
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