envelope

Get more Attorney at Work!

Sign up for our free newsletter.

x

All fields are required. By signing up, you are opting in to Attorney at Work's free practice tips newsletter and occasional emails with news and offers. By using this service, you indicate that you agree to our Terms and Conditions and have read and understand our Privacy Policy.
Ruby

Marketing

Would You Hire Yourself?

Time to go look at yourself in the professional mirror—that is to say, to go read your online biography. Whether you’re a sole practitioner or a lawyer in a large firm, there’s one page on your website that’s entirely about you. Its purpose is ...

Jordan Furlong - October 24, 2011
getting clients title showing three people

What Is LinkedIn Good For? Referrals!

If you’re one of those people who signed on for LinkedIn, filled in the basic info about your work and education and now can’t figure out why nothing magical is happening, this is for you. Like much social media, you get as much as you give with ...

Merrilyn Astin Tarlton - October 20, 2011

Say Thank You to Stand Out

I always emphasize the importance of remaining optimistic when coaching lawyers on the topic of job hunting. And, lawyers being lawyers, I always need to provide some reason why they should remain upbeat. I have a simple answer: The job market ...

Roy S. Ginsburg - October 17, 2011

Boost Your Online Visibility With Curating

So how do you stay visible on the web and offer good content to your social networks? I've begun experimenting with "curating"—a form of social news aggregation—to create The LPS Reader, a newsletter of my handpicked, top 10 favorite posts of ...

Donna Seyle - October 11, 2011

A Cynic’s Guide to Pro Bono Work

Anyone who knows me knows I haven’t figured out what I want to be when I grow up. I just haven’t found that single passion to follow. Another thing: I was described as “old and cynical” when I was only 26. So, why listen to anything I have to ...

Julie Carroll - October 4, 2011

Lawyers: Seven Keys to Your Online Reputation

Online advice and recommendations are proving as important as personal word-of-mouth referrals, and a new study from Cone shows the former can derail the latter. Most people will rely on online information as confirmation before retaining a ...

Bob Weiss - September 21, 2011

Ghostwriters for Lawyers

That article or white paper opportunity that seemed like a great way to enhance your reputation three months ago starts to spark panic attacks as the deadline looms. You know what you want to say, and have a file-folder full of notes and ...

Janet Ellen Raasch - September 15, 2011

Don’t Cross-Sell, Cross-Market

People don’t want to be sold something. They want to buy. So don’t try to cross-sell your clients. Instead, cross-market and educate them. It’s not rocket science. Here's how to do it.

Bob Denney - September 12, 2011
man sitting in chair managing a law practice jared correia

Privacy Blind: Opting Out of Social Ads

Many lawyers use personal accounts on social media platforms to market themselves and their practices. But who else are you unknowingly marketing when you use social media? The addition of social ads default settings within two of the major ...

Jared Correia - September 7, 2011
getting clients title showing three people

Your Business Development Marching Orders

So you passed the bar. CONGRATULATIONS! Now you are a real lawyer. After the pain and torment of law school and the nerve-jangling business of studying for the bar, you’d think this would be a good time to relax and regroup—and ease slowly into ...

Merrilyn Astin Tarlton - August 30, 2011