Social Media


Online Marketing

10 Tips: Why I Love Publishing to SlideShare

By | Jan.22.15 | No Comments

What’s not to like about a large, highly targeted B2B market with low competition? Not much. That’s why SlideShare has become the Internet’s largest platform for sharing presentations. With 60 million unique visitors every month, it receives …Continue reading »


Marketing & Business Development

Powerful Lawyer Marketing: “Word-of-Mouth, Plus”

By | Jan.20.15 | No Comments

A decade from now, consumers of legal services will use the Internet and mobile technology to do it all: research legal issues, find and engage an attorney, even have legal services delivered to them. But …Continue reading »


Ask the Experts

Does Social Media Really Work as a Marketing Tool?

By | Jan.08.15 | 1 Comment

Question: I read so much about lawyers engaging in social media, but I see little evidence of its effectiveness. How is social media being used by lawyers in a way that is beneficial? Stacy A. Smith: …Continue reading »


merry marketing marathon

How to Really Impress People Online: Relationships and the Web

By | Jan.02.15 | No Comments

Your relationships with clients, colleagues and other referral sources ought to be the focus of your client development process and your web presence. Lawyers regularly ask me questions about the secrets of law firm Internet marketing. …Continue reading »


merry marketing marathon

Useful Online Marketing Resources for Lawyers

By | Dec.31.14 | 4 Comments

You already know that Internet marketing for your law firm comes with many challenges. The biggest is simply determining what you need to do and how to get it done in the time you’ve allotted. …Continue reading »


The Friday Five

Five Ways to Sink Your Law Blog

By | Dec.05.14 | 1 Comment

Some lawyers spend hours upon hours each month working on their blogs, and yet they have no traffic to show for it. One reason is poor content. There are some common mistakes lawyers make when creating blog posts …Continue reading »