Jennifer Griffin Scotton is Chief Marketing Officer for Constangy, a national law firm with offices in 21 states across the US. With deep experience helping law firms modernize their business development and marketing strategies, she has been a trusted advisor to law firm leaders for more than 20 years. Jennifer specializes in integrating emerging technologies, like AI, into marketing and client service in ways that are strategic, ethical, and effective. She regularly coaches attorneys on business development and how to incorporate AI tools to reduce non-billable workload and improve client outcomes.