Law Firm Website

write like people read

Write Like People Read

Chris Graham | Have you noticed that the way you read websites, emails, text messages — even magazine and news articles — has changed over time?

Chris Graham - October 9, 2021
lawyer marketing content

Does Your Law Firm’s Marketing Content Suffer from TL;dr?*

Nancy Slome | Like a present that arrives days after your birthday, the client alert’s impact is greatly diminished if it’s too late or never opened.

Nancy Slome - September 21, 2021
Presenter's Paradox

Presenter’s Paradox: For the Most Effective Attorney Bio, Embrace Science

Katherine Hollar Barnard | Most of us assume the more experience we can show, the more impressive our bios become. But research shows that is the wrong approach.

Katherine Hollar Barnard - March 17, 2021
spammy content

Don’t Let Spammy Content Ruin Your Law Firm’s Website

Nancy Slome | Gone are the days of keyword stuffing and other tactics for manipulating search algorithms. Shortcuts don’t exist anymore.

Nancy Slome - February 17, 2021
key website pages

Protecting Your Referrals: Focus on Your Law Firm’s Key Website Pages

Mark Homer | Beyond your homepage, your website should have pages for each attorney, your practice areas, and how to contact your firm.

Mark Homer - February 16, 2021
attorney website

Protecting Your Referrals With a Client-Focused Website Audit

Mark Homer | Put yourself in the shoes of a referral and ask whether your website helps or hurts you and your law firm's brand.

Mark Homer - January 28, 2021
personalized website

Want New Business? Tailor Your Firm’s Website to Those Who Have Never Hired a Lawyer

Mike Zellmer | Hiring a lawyer is intimidating and stressful: To create a great website experience for inexperienced clients, answer questions, show you understand, demonstrate your qualifications — and don't hide your personality.

Mike Zellmer - December 9, 2020
lawlytics product review

Product Review: The LawLytics Website Platform Delivers Proven Performance

Product Review | Lawlytics' platform offers an off-the-shelf, turnkey option for law firm websites and online marketing, along with the ROI, control and costs savings law firms need.

Jared Correia - December 4, 2020
laptop screen with logos directory listings

Protect Your Referrals: Claim and Optimize Your Directory Listings

Mark Homer | A plan for claiming the most important online directory listings for your firm — and a cheat sheet to make it more efficient to update them.

Mark Homer - November 4, 2020
website strategy

5 Ways to Prepare Your Website for a Future Surge in Business

Karin Conroy | Once life returns to some sort of normal, expect a spike in demand for legal services. How to prepare? Your website strategy is a good place to start.

Karin Conroy - October 23, 2020
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