Ad-Spot-#1---AAW---March
Trellis Webinar Ad 770 Spot #6

writer lawyer

client-centric selling
Build Your Legal Practice With Client-Centric Selling

Client-centric selling is all about engaging in conversation, asking insightful questions and having an abundance mindset.

Jay Harrington - November 6, 2023
writing long-form content
My Messy Process for Writing Long-Form Content

Jay Harrington | An unvarnished look at how I come up with ideas for long-form content, from a 1,500-word article to a 5,000-word book chapter.

Jay Harrington - October 2, 2023
law firm website branding
Using Your Branding to Tell a Story on Your Law Firm Website

Karin Conroy |

Karin Conroy - September 29, 2023
side hustle for attorneys
Side Hustle for Attorneys: Create an Online Course for People Who Will Never Hire You

Ruth Carter says having other streams of income helps provide financial stability in the unstable, often stressful world of solo practice. Her new side hustle targets people who won't pay a lawyer, but will buy an online course with legal information.

Ruth Carter - September 16, 2022
self-publishing keyboard
Self-Publishing Takes More Than One Self

Self-publishing isn’t “self” publishing. It’s a misnomer, really. The word “self” in self-publishing gives the impression that an author can publish a book on his or her own with no input or help from others. Sure, it’s true that with the ...

Tatia Gordon-Troy - August 18, 2022
name parties
Name Plaintiffs or Other Parties Precisely

The words you use to identify a plaintiff may color the reader's view. Don't miss an opportunity to legitimately tip the scales in one direction.

Josh Taylor - July 24, 2022
Four Tips for Writing Legal Blog Posts That People Will Actually Read

Jay Harrington | Let's face it, many legal blog posts are easy to ignore. Here's a structure for writing posts that are simple, skimmable — and readable.

Jay Harrington - June 21, 2022
write like people read
Write Like People Read

Chris Graham | Have you noticed that the way you read websites, emails, text messages — even magazine and news articles — has changed over time?

Chris Graham - May 29, 2022
ethos pathos and logos
Lessons From Aristotle: How to Write Persuasively and Build Your Personal Brand

Jay Harrington | Persuasive writing follows a path laid thousands of years ago by Aristotle, the original master of persuasion.

Jay Harrington - May 2, 2022
business writing
F-Bomb Your Way Into Better Business Writing

What if it sucks? What if a Senior Partner hates it? Is this the right word? Is it? Oh God, I don’t know if that’s the right word! WHAT WORDS ARE? WHO THEY WRITE STUFF!

Bull Garlington - April 27, 2022
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