Ruby

Law Firm Marketing

storytelling

Storytelling: Your Most Powerful Connection to New Clients

Karin Conroy | Authentic stories help develop your firm’s personality and credibility, creating stronger trust on the part of your target audience.

Karin Conroy - August 2, 2021
business development activities

How Successful Firms Used Marketing and Business Development Activities to Grow During the Pandemic

Brendan Nelson, General Manager, Legal Business Solutions, LexisNexis, highlights what marketing and BD efforts distinguished high-performing firms during the pandemic.

Brendan Nelson - July 28, 2021
long term marketing goals

Marketing When You’re Too Busy for Marketing

Sally Schmidt | Ways to maintain your marketing efforts even when your plate is full.

Sally J. Schmidt - July 26, 2021
website development

Conversion Kit: Convert It Expands Web Marketing Suite to Include Website Development

Product Review | ConvertIT full-scale online presence solution for law firms. Website development, delivery, and maintenance of a complete law firm website.

Jared Correia - July 23, 2021
legal recruiting

How Attorneys Can Use Legal Data for Legal Recruiting

Josh Blandi | Taking advantage of litigation data when scoping out which laterals to hire, which law practices to purchase — and, more importantly, which to avoid.

Josh Blandi - July 14, 2021
lifelong learning

Always Be Learning to Always Be Growing

Jay Harrington | If you want to get ahead, you need to set aside the time to learn and continuously grow and improve. Here are three keys.

Jay Harrington - July 12, 2021
workplace changes

The Pandemic Effect: 5 Permanent (or Temporary) Changes in Business Practices

Julie Savarino | Certain pandemic workplace changes will continue on. At least for a while. This list starts with fewer handshakes.

Julie Savarino - July 9, 2021
podcasting tips

Podcasting Tips for Lawyers

Annette Choti | Podcasts keep growing in popularity. If you'd like to start one for your law firm, here are tips to help you begin and keep going. 

Annette Choti - July 7, 2021
be a thought leader

Should You Be a Thought Leader? The Answer May Surprise You

Teddy Snyder | Expertise and thought leadership are not the same thing. What is thought leadership? Let’s break it down.

Theda C. Snyder - July 6, 2021
when you meet someone

Five Ways to Network at a Barbecue and Not Get Burned

As invitations roll in for social events this post-pandemic summer, here's a refresher from "coach" Mike O'Horo on how to handle yourself when you meet someone for the first time — or after a long time.

Mike O'Horo - July 2, 2021
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