Writing Guidelines for Attorney At Work

Attorney at Work promises readers one really good idea every day to help them create more fulfilling and successful law practices. Our goal is to publish a single new post containing useful and enlightening words every morning, written by industry experts, lawyers and business professionals who are passionate about sharing their ideas and experience.

Please send article submissions to editor@attorneyatwork.com

If you’d like to write for us:

  • Speak to the individual lawyer. While they may practice in a big firm, small firm, law department, or freelance, our subscribers’ concerns are about their own practices and their own lives. We are interested in tips on how lawyers run their practices (and make a profit), personal productivity, professional development, getting new clients, getting along with others, and prioritizing wellness. You get the idea: You’re talking to a person, not a firm.
  • Make it fun, and make it easy. This isn’t the law review. Get to the point quickly and make the ride getting there somewhat entertaining. Insert your personality and point of view. If you are telling “how to” do something, break it out in steps, bullets or a numbered list. Provide a short, snappy title that will immediately give readers the gist of your piece, too! Read some of the posts on our website. You’ll get the feel.
  • Do not “sell from the podium.*” Some of the best tips and ideas come from the businesses that serve the legal profession, and we welcome your pitches. However … if you are worried that is smells like selling, it’s selling. We want information and insights, marketing-speak. We’ll either reject it or send it back so you can take another run at it. (Of course, we’ll include information about your organization in your bio, along with links to your website.)
  • Make it exclusive. Don’t send the same article or identical pitch you’ve sent us to other publications. We prize fresh, original, unpublished material (so do other publications). The first question we will ask if we like your article is, “Has it already been published?”
  • Link it. If you discuss different products, give us the hyperlinks so readers can check them out. If you reference an expert or another person’s work, link to them or a relevant article. Be sure to provide links to your website in your bio, too.
  • But don’t over-link it. Unless necessary for editorial reasons — and it rarely is — do not include excessive links to your own website in the text of your article. As noted, we gladly add your personal and business links to your bio, which lives on our author page for as long as we exist.
  • Make it NEW. If you’ve published similar thoughts or tips elsewhere, online or in another medium, we probably don’t want it. Update it, add something new and different, or wait until you have a fresh idea to send.
  • Excerpt it. If you’ve written a longer piece —  a new book, for example — we often publish excerpts.

*Sometimes great articles really are all about a product or service, but they don’t fall in the editorial bucket. If your company or PR professional sends in an article like this, and we think it is right for our audience, we may recommend a paid content or advertising option. If you want to learn more about our content marketing options, contact Mark Feldman at mark@attorneyatwork.com

Word Count

About 800 words is a perfect word count for most topics. More in-depth articles may run 1,200 – 1,800 words. Longer articles can be broken into a series of shorter posts.

What to Write About?

  • Anything that might immediately improve a practicing lawyer’s work or life, including: Something you know really, really well.
  • Something you feel passionate about.
  • Something that has helped you.
  • Checklists, “how-to” instructions, the “best of” and “x ways” for anything are always helpful.
  • Note: Attorney at Work is not for consumers of legal services, so please don’t pitch articles meant to educate your potential clients about divorce, DUI, accidents or  … you get the picture.

The Fine Print

  • Be original. When you send us an article, you are promising it is your original work.
  • If you quote someone, or refer to, comment on or endorse another’s ideas or work, credit it and give full attribution to sources.
  • You will be edited. When you send an article, you agree to be edited to fit our style.
  • Attorney at Work® is a registered trademark.
  • Give us credit for republishing and reprints — see our ownership and reprint permission information below.

Send all questions, queries and articles to editor@attorneyatwork.com

Attorney at Work is not responsible for unsolicited email, articles, artwork, graphics, infographics or manuscripts. 

Ownership and Reprint Permission

We ask to be the first to publish your article, but authors keep the original copyright and may republish or reprint their content. Reprints, included those on the author’s website, social media pages or blog pages must include the language “Previously published in Attorney at Work, reprinted with permission,or “Reprinted with permission from Attorney at Work,” along with a live link to www.attorneyatwork.com. Content may not be reproduced, in any form, without permission from Attorney at Work.*

We also keep the right to reuse the work, for example, in compilations or guides.

*The Attorney at Work website and Daily Dispatches are the property of Attorney at Work. Dispatches, articles, and other content on the Attorney at Work website may not be reproduced, in any form, without permission from the publisher.

022021

 

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