This article may help you understand the realities of using ChatGPT and other AI-generated content in your law firm marketing efforts. ChatGPT has been a hot topic in the marketing world lately, and for good reason. A recent LinkedIn post ...

Of all the marketing tools for lawyers, video is the most engaging — and the best at helping you project professionalism and competence. Of all the marketing tools for lawyers, video is the most engaging — and one of the best at helping you ...

These days, potential clients are going to look you up online before they ever meet you. They want to see who you are, what you’ve done and where you earned your law degree. The headshot you’re using on your website and on social media speaks ...

Walter McCorkle | At long last, you have free time to focus on business development activities. Here's your checklist.

Jay Harrington | If you want to get ahead, you need to set aside the time to learn and continuously grow and improve. Here are three keys.

Eventually, the crisis will pass. But can you afford to wait? Jay Harrington has positive steps you can take over the next 30 days to set you up for business development success.

Annette Choti | If you are at a loss for how to get more five-star Google reviews, here's a look at the most effective strategies.

Ruth Carter says having other streams of income helps provide financial stability in the unstable, often stressful world of solo practice. Her new side hustle targets people who won't pay a lawyer, but will buy an online course with legal information.

A strong web presence — one where clients find you and are convinced to contact you — means more than a killer law firm website. Mark Homer explains.

Level up your marketing! Read Attorney at Work Magazine's Law Firm Marketing issue.