Law Firm Website

Katherine Hollar Barnard | Most of us assume the more experience we can show, the more impressive our bios become. But research shows that is the wrong approach.

Chris Graham | Have you noticed that the way you read websites, emails, text messages — even magazine and news articles — has changed over time?

“Ideation,” “drill down,” “ping back,” “think outside the box.” These are words and phrases that end-of-year surveys included among the most annoying and meaningless business jargon. There’s another term that should be on these lists but isn’t. ...

Gone are the days when people relied only on personal recommendations or traditional advertising to find a lawyer. Google has stepped into the role of the "trusted friend" recommending a lawyer, and online local reviews serve as word-of-mouth in ...

From the initial call to pricing, factors to consider when you evaluate digital marketing agencies for your firm.

Product Spotlight | Consider a few simple tweaks and add live chat to encourage more website visitors to schedule a consultation.

Nancy Slome | I asked some of my favorite legal marketing experts and friends for their advice.

Jay Harrington | Five rules to building a personal brand that breaks through the noise.

Mark Homer | Put yourself in the shoes of a referral and ask whether your website helps or hurts you and your law firm's brand.

Nancy Slome | If you’re planning to use stock photos, illustrations, even video clips in your marketing, you need to know the ropes.