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Annette Choti explains how a smart Reddit marketing strategy boosts your law firm's reputation both in-platform and off — helping to capitalize on the 'helpful information' AI search engines are prioritizing. Here's what you need to know.

Jennifer Scotton | Whether your law firm is AI-curious or ready to dive deep, legal marketers are in a prime position to guide the way toward smart, sustainable and ethical AI adoption.

Litigators Marissa Ronk and Miles Orton examine ways to deploy AI in litigation today, from e-discovery to legal research to jury selection.

Most who open a solo practice immediately after law school will struggle before they find their footing, or fail. These three things will set you up to succeed.

Attorneys are under pressure to deliver deals faster, minimize errors and provide more value, all while managing the stress of an increasingly complex work life. It's a tall order but it doesn't have to be overwhelming.

Jill Schornack | LLMs offer a path to true, long-term legal AI cost-effectiveness, eliminating the rising fees and vendor dependency

A starter set of metrics any small or midsize law firm can adopt to tighten operations, control leakage and keep pricing fair and sustainable

Gene Commander | Embracing a talent-first growth strategy will give your firm an advantage in a rapidly changing legal industry. The key is creating a culture that attracts talented, nimble people and gives them a good reason to build their ...

Kerry Barrett | Welcome to the world of attorney video anxiety — where brilliant legal minds suddenly feel like they’re being held for ransom by their own webcam.

Kerry Barrett | The digital-first vetting process has become standard practice for clients choosing legal representation.