Jennifer Scotton | Whether your law firm is AI-curious or ready to dive deep, legal marketers are in a prime position to guide the way toward smart, sustainable and ethical AI adoption.

Get to the Point! AI, LM, LLM: Teddy Snyder reminds us that one abbreviation can refer to a multitude of things. Context matters.

Scroll down for a list of Analog Attorney approved gifts that will have your retro-tech friends thanking you for such a remarkably thoughtful present. Probably with a handwritten card in perfect cursive.

Jay Harrington | As goal-setting season approaches, let’s dive in and discuss why setting business development goals is important, how to set them, and how to achieve them.

We can't alleviate all the stressors felt by clients in the course of their legal matters, but there are ways stress can be reduced and effectively managed.

Karen and David Skinner's reality-proofed, six-step approach to annual law firm planning. The key to success: Make goals simple, achievable — and visible.

Leslie Richards and Francois Lassalle | Positioning isn’t about creating a polished veneer. It’s about defining what’s true and valuable and making sure the right people see it clearly.

Camille Stell | A well-executed compensation audit brings clarity, fairness, and strategy to one of the most complex areas of firm management.

From an investor standpoint, law firms check several boxes, says Roy Ginsburg. Here's the state of play as private equity interest in legal intensifies.

Susan Cohodes | Looking back on my career as a PI lawyer, I believe a key to my success was learning the Uncle Morris Mantra.