Product Spotlight | When disaster (or just the unpleasantly surprising) pose a threat to your firm, be ready with a disaster and business continuity plan.

Chronic loneliness is a problem not only for lawyers but also for their clients. Here are ways to identify and better assist a chronically lonely client, from lawyer and psychologist J.W. Freiberg.

Roy Ginsburg | There is much more to this COVID-19 situation than remote work. If you practice in the solo and small firm world, here’s my take on a few other important things to consider in the pandemic age.

Your brand platform is a "gut check" for your marketing. Mark Homer shares exercises that will help you define your firm's characteristics, unique value proposition (USP) and ideal client persona so you can begin building a valuable and profitable brand.

Bull Garlington | Working from home is frightening for those newly forced to it. And with everything closing down, it's going to get weirder. And maybe last for a long time. But you're in luck because I know all the tricks and … none of them matter because my wife's company made her work remotely and she's been on the phone in the living room for two hours and I'm going to kill her.

Sharon Nelson and John Simek | COVID-19 has forced a lot of lawyers to use videoconferencing to “meet” with co-workers and clients. One of the more popular platforms is Zoom. While we can’t cover all the options and settings for Zoom, here's some advice on the best way to use and secure Zoom for your firm.

Sponsored | In a time of uncertainty, generating high-quality leads can mean the difference between surviving and having to fold. Google Trends data points to pockets of opportunity for select practice areas.

Protect your sanity, support your immune system, and stay well during the COVID-19 pandemic (and beyond) from Jamie Spannhake.

Things are changing so rapidly that we can’t lose sight of the need to adapt our marketing strategies. Here are Jay Harrington's legal marketing principles to keep in mind during the COVID-19 pandemic.

"Before COVID-19 impacted our lives, we had started working more from home. Now, we are exploring the possibility of moving entirely to a virtual law office. While some clients may even prefer only communicating online, we’re hesitant to go virtual if it might violate our rules of professional conduct. What should we look out for?"