When is it okay to boast about your professional accomplishments online? Say, in blog posts or tweets? And what about in your firm biography, Google profile and Martindale.com listing? Will Hornsby explains some of the stickier rules surrounding marketing legal services. In this first installment of his three-part series, he takes on client confidentiality issues.
Originally published August 3, 2011Here are tasks that a marketing assistant can take off your hands so that your law practice's business development plans keep humming along.
Originally published August 2, 2011Every few weeks we try to catch up with our Attorney at Work Advisors—a sometimes difficult task with these hardworking superstars! But some of them are well-known bloggers, so for this week’s Friday Five we’re recommending that you sample a few of their particularly interesting recent posts—and some awesome tips—from around the blogosphere. Enjoy! 1. Politeness matters. Jordan Furlong wrote a particularly […]
Originally published July 29, 2011A huge percentage of your audience—whether prospective clients, your referral network or prospective employees—now view your firm website via a smartphone screen. In fact, by 2013, mobile web usage will be more common than any other medium. That means you and your firm better look great on the Internet, whether viewed on a large screen or small.
Originally published July 28, 2011Now that summer is here, do you even remember your New Year’s resolutions? Did you make any? Of course you did—or at least you thought about them. Why not use the mid-year point as an opportunity to focus and and make real progress toward your goals?
July 27, 2011 0 0More and more lawyers are discovering that cloud-based time and billing systems cut them loose from the last vestiges of an in-place practice. Christy Burke checked in with a handful to lawyers to find out what can be learned from their experience with time and billing apps.
Originally published July 26, 2011For decades, law firm networks have helped lawyers build relationships, share referrals and learn all kinds of things from other lawyers outside their markets. Hundreds of networks exist, often organized around a certain type of law firm or market, such as employment lawyers, defense litigation firms or midsized multi-practice firms. Many networks have a geographic exclusivity rule, […]
Originally published July 25, 2011We’re just certain that all our personal technology will converge and be surgically implanted discreetly behind our ear—someday. Until then, we struggle with where and how to carry these vital extensions of our lives. In a pocket? In a purse? It seems nothing is ever the right size or in the right place at the […]
Originally published July 22, 2011Have you noticed that your ability to concentrate has been on the wane over the past couple of years? As is it turns out, it’s not your imagination. For the 24-7 connected among us, the scatter is real. The good news is that good habits with Your connectedness can keep you sane and healthy.
July 21, 2011 0 0Take a second and check what browser you are using. FireFox? Chrome, perhaps? Do you use WordPress for your blog, or use an Android-based smartphone? Like the "cloud,” you’ve probably been using open source applications without realizing it. Simply put, open source applications cost little or nothing to download and use, and the source code—or the guts of the software—is freely available and accessible, so if you’re inclined to tinker, you can do so. Here are five reasons lawyers should care about open source.
July 20, 2011 0 0