Analog Attorney columnist Bull Garlington is an award-winning author, columnist and public speaker. He is the author of the books “Fat in Paris,” “The Full English,” “Death by Children” and “The Beat Cop’s Guide.” He prefers South American literature, classic jazz, Partagas 1945s, a decent Laphroaig, and makes a mean chicken and andouille gumbo. Follow him @bull_garlington.

Ben M. Schorr is Innovation Strategist at Affinity Consulting Group. He was previously a Senior Content Manager for Microsoft and is also the author of several books on technology including “The Lawyer’s Guide to Microsoft Outlook,” “The Lawyer’s Guide to Microsoft Word” and “OneNote in One Hour.” He was a Microsoft MVP for 20 years and involved with management and technology for more than 25. In his free time, he’s an Ironman triathlete. Follow him @bschorr.

Expert contributor.

Zena Applebaum is SVP of Market Development at Harbor. A competitive intelligence pioneer, product marketer and personal brand advocate, Zena previously served as VP of Product Marketing at Thomson Reuters, leading go-to-market strategy, including the release of Gen AI enhancements in Westlaw and Practical Law, and she has led CI teams at Bennett Jones LLP and McCarthy Tétrault. Zena is a Fellow of both the College of Law Practice Management and the Council of CI Fellows. She is also a part-time instructor in the Tech MBA program at the Schulich School of Business at York University in Toronto.

Brenda Barnes is a legal and accounting professional with more than 35 years of experience working with solo to midsized law firms across the country. She is the founder of B2 Legal Management and Consulting, a former ALA Chapter President, and a sought-after speaker on topics related to law firm operational efficiency, especially on issues related to compensation. Brenda is also the co-author of  “RESPECT: An Insight to Attorney Compensation Plans.”

Amy Coats is the founder of Accounting Atelier, a boutique bookkeeping firm that works exclusively with law firms on trust accounting, IOLTA compliance, and financial reporting. She’s a Clio Certified Partner and QuickBooks ProAdvisor serving firms nationwide. Connect Amy on LinkedIn.

Jamie Jackson Spannhake is a writer, coach for lawyers, and speaker. She helps busy lawyers create lives they truly want, lives with time and space to do all the things she was told she couldn’t do as a successful lawyer. Her work with clients is based upon the principles in her book, “The Lawyer, the Lion, & the Laundry.” She spent nearly 20 years practicing law in New York and Connecticut, in BigLaw, as a solo, and as a partner in a small firm. Learn more about her at JamieSpannhake.com, or connect with her on LinkedIn.

Jay Harrington is the founding partner of Latitude Legal’s Detroit office, owner of Harrington Communications, and the author of  several books for lawyers on issues related to business and professional development, including “The Productivity Pivot,” “The Essential Associate,” and “One of a Kind: A Proven Path to a Profitable Practice.” Previously, he practiced law at Skadden Arps and Foley & Lardner.

Jimmy Lai is the Founding and Managing Partner of Lai & Turner Law PLLC  in Oklahoma City. He holds a JD and an MBA and practices immigration law, family law, criminal defense, estate planning, and personal injury. He is a member of the American Immigration Lawyers Association and works with clients in English, Mandarin, Japanese and German. Follow Jimmy on LinkedIn.

Collen Steffen is the founder and CEO of Project Fortress, a matter management platform he built as an M&A attorney at an AmLaw 100 firm.

Frederick Shelton is the CEO of national consultancy Shelton & Steele, where he advocates and advises attorneys and law firms on M&A and Legal MSOs. He can be reached at fs@sheltonsteele.com. Ayven Dodd is the President of Shelton & Steele. He recruits partners and groups for law firms, as well as advising them on MSOs. He can be reached at ad@sheltonsteele.com. Follow Shelton & Steele on LinkedIn.

Fiona Stevenson is Associate Director of Marketing at LEX Reception, where she leads marketing strategy for one of North America’s leading reception services for law firms. With 20 years of experience in marketing and a specialism in turning complex products into clear commercial narratives, she writes about legal operations, client experience, and the future of law firm growth.

Theda “Teddy” Snyder is a freelance writer and (she says) recovering attorney in Los Angeles. She has written six books for lawyers, including The Lawyer’s Marketing Journal published by Attorney At Work. Her other works include numerous articles and “Personal Injury Case Evaluation,” available on Amazon.com. Teddy has been writing for Attorney At Work about how lawyers can communicate better for more than 10 years. Her website is TeddySnyder.com.

Chris Gray is the founder and lead strategist at Story First, a video production house that helps law firms stand out in a crowded market through strategic, cinematic video that builds authority and attracts better clients. Connect with Chris on LinkedIn.

Meyling “Mey” Ly Ortiz is Managing Counsel of Employment at Toyota Motor North America, Inc. Her passions include mentoring, championing diversity and inclusion, and a personal blog: TheMeybe.com. At home, you can find her doing her best to be a “fun” mom to a toddler and preschooler and chasing her best self on her Peloton (her handle is Meybe if you want her to try to chase you too). You can follow her on LinkedIn and @Meybe_JD on Twitter. (And you knew this was coming: Her opinions are hers alone.)