There is significant debate in law firms about whether to produce electronic holiday cards or mail a printed card to clients. People want to know what works best so, in the absence of any definitive research, I took an online poll to find out ...
Bob Weiss - November 11, 2013
Every law firm needs to know who else is representing their clients and hottest prospects. The following five tools make it easier than ever for us to find out. None of the tools is 100 percent comprehensive or 100 percent accurate, not even the ...
Ann Lee Gibson and Amy Quintard - November 8, 2013Ryan Sullivan | Tips to prevent or (if need be) alleviate a client's anger over a not-so-happy ending.
Ryan Sullivan - November 7, 2013
A couple of months ago, I wrote a post about the importance of showing up — how regular contact with people and building relationships keeps you top of mind so potential clients will call you when they need legal services. In that post, I ...
Ruth Carter - November 6, 2013Mae West once claimed, “I speak two languages, Body and English.” Double entendre aside, she had a point. Fluency in both speaking and understanding body language can take you far — both in your law practice and your life (although maybe not ...
Mary Ellen Sullivan - November 4, 2013
We always look forward to tips from Legal Marketing Technology Conference/West, the hot-ticket event presented by the Legal Marketing Association's Bay ...
Kerstin Firmin - November 1, 2013
The most successful salespeople strongly believe that sales is a numbers game. In other words, you don't have to be an ace or a homerun king to be successful at business development. You just have to keep pitching and swinging in the general ...
Roy S. Ginsburg - October 30, 2013Who are these “enterprising lawyers”? Actually, they are easy to spot. Look for the happier, more engaged lawyers. Deeply invested in the power of the work they do for their clients, they have ample interests beyond the practice of law as well. ...
The Editors - October 29, 2013
In "Your Law Firm's DMS: Put the Past Behind You," Brian Ruthruff ...
Brian Ruthruff and Dodie Edelstein - October 28, 2013
It’s no secret that links help your rankings on search engines. It’s also no secret that likes, follows and +1’s are signs of popularity and working their way into search engine ranking factors as well.
Mike Ramsey - October 24, 2013
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