Get to the Point

marketing your practice

Multiplicity: I Got It — There’s a Lot of Them

Teddy Snyder | So many syllables. So many other word choices.

Theda C. Snyder - May 10, 2022
marketing your practice

These Junk Phrases Could Undermine Your Credibility

Teddy Snyder | Your job is to persuade. Avoid condescending phrases that are more likely to repel the listener.

Theda C. Snyder - April 13, 2022
marketing your practice

Happy Grammar Day! The Top 10 Grammar Posts on ‘Get to the Point!’

Teddy Snyder | Lawyers' top three grammar goof-ups? Sufferin' suffixes, in honor of National Grammar Day, here are the top 10 posts from "Get to the Point!"

Theda C. Snyder - March 4, 2022
marketing your practice

Not an Insect, Not Your Relative: The Grammatical Antecedent

Teddy Snyder | Make sure every pronoun or pro-form reference is clear.

Theda C. Snyder - February 15, 2022
marketing your practice

Put the Important Stuff First

Teddy Snyder | You want to frame your opening in a way that supports your position.

Theda C. Snyder - February 2, 2022
marketing your practice

Online Marketing: Try These 3 Techniques to Tempt Targets

Teddy Snyder | Smart marketers: Check out these suggestions for teasers to get people to open that email or click on your social media link.

Theda C. Snyder - December 1, 2021
leisure reading

Turn Leisure Reading into Marketing Gold

Teddy Snyder | Funneling information to your clients from the books you read marks you as an expert who stays on top of the news in your field

Theda C. Snyder - November 22, 2021
marketing your practice

Has Texting Triumphed?

Teddy Snyder | Have email and voicemail gone by the wayside?

Theda C. Snyder - October 21, 2021
marketing your practice

Don’t Say This to a Survivor

Teddy Snyder | There is nothing lucky about needing surgery. The business chief who uncovers IP theft is not lucky. Yet we misuse this phrase regularly.

Theda C. Snyder - October 7, 2021
marketing content

Recycle Your Bottles, Cans and Work Product

Teddy Snyder | You regularly create quality content in your briefs and memoranda. Here are ways to recycle that document you’ve already created into marketing content.

Theda C. Snyder - September 20, 2021
envelope

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