While building my law firm’s website this year, I looked at quite a few law firm sites to learn what works and what doesn’t. In the process, I learned how hard it is to design and construct a site for a law firm. I also learned that many firms' sites have some major turnoffs. In my opinion, these are the top five offenders: ...
Originally published November 30, 2012When young attorneys begin their career, they get loads of information thrown at them, meet a lot of “very important” people and enter a lifestyle that’s extremely different from the one they lived in law school. It can be overwhelming. In this three-part feature, Steven Taylor interviews Scott Westfahl about the approach Goodwin Procter recommends to new associates when it comes to building a successful career. It's advice every first-year should know and apply.
Originally published November 29, 2012Many readers will require no introduction to the newest regular at Attorney at Work. Gyi Tsakalakis already has a following. He's been teaching social media and website best practices to lawyers for quite some time. His monthly column here, "Optimize," promises to deliver great ideas to help you make the most of yourself and your practice in the online world.
Originally published November 28, 2012For 24 years now, Bob Denney has shared his firm’s savvy observations of the most important business trends in the practice of law via his “What’s Hot and What’s Not in the Legal Profession” reports. Attorney at Work is honored to be first to share his annual 2012 report in its entirety.
Originally published November 27, 2012“No problem,” he said, as he emerged from the alligator-infested river. "No problem," he said, as he slaughtered half a tribe of natives. “No problem,” said the hangman, as he yanked the lever to hang the man—but not for slaughtering the tribe. It was for saying “no problem” for the thousandth time in one paragraph. In the realm of language fads, enhanced by the viral spread of the worst of clichés, the ubiquitous “no problem” takes its perch alongside “niche marketing,” which is really old-fashioned market segmentation, and “branding,” which is simply name recognition and (in products, at least, but not in professional service firms) a promise of consistent quality, taste and performance (which is really impossible in legal and accounting practice).
Originally published November 26, 2012For my birthday a friend had a tree planted in my honor in my home state of Ohio. (A tad amusingly, the friend’s last name happens to be Sycamore, but be that as it may….) Her gift put a huge smile on my face and was doubly appreciated because the tree was planted as part […]
Originally published November 22, 2012It's been four years since the start of the great recession (or “lesser depression”) and business owners are acknowledging that recovery is going to be a long, slow process. With no springboard in sight, some economists are calling for another dip. Regardless, good business leaders have wisely right-sized and restructured their operations and, by so doing, improved results. Yet uncertainty and apprehension abound. What can you do to jump-start things in your firm in view of a still uncertain economic environment? Plenty. ... Read More
Originally published November 20, 2012“When I came out of law school,” recalls Scott Westfahl, director of professional development at Boston’s Goodwin Procter, "I was told ‘Keep your head down, do good solid work and you’ll be elevated into the partnership and build a client base. Your career will work out very well.’ I don’t think anyone believed that was true for all people but we all felt that it was a reasonable possibility if we wanted it.” Today things are different.
Originally published November 19, 2012This week we were invited to demo two new products aimed at alleviating some of the pain involved in two key areas of law practice: legal research and landing new clients. PacerPRO is a new online research service designed to make finding and managing federal case records a much more pleasant task. Avvo Ignite is a new suite of […]
Originally published November 17, 2012Mac-loving lawyers recently gathered from all over North America for the 2012 edition of the MILOfest (Macs in Law Offices fest) conference. Organized by attorney and Mac guru Victor Medina, the conference features a wealth of fresh ideas and practical tips for leveraging the power of the Mac ecosystem in a law practice. It’s also a great opportunity to get together with some of the best and brightest in the legal profession, all at Walt Disney World Resort. ...
Originally published November 16, 2012