This time of year, many of us resolve to buff up our physical appearance—but what about our personal and professional appearance online? Outside of the home page, lawyer biographies are the most-frequently visited pages on law firm websites. ...
Janet Ellen Raasch - January 24, 2011Knowing the difference between a feature and a benefit when describing your practice can help you improve your marketing success. There’s a simple way to understand it. Think of a typical pencil. Features would include that it’s yellow and ...
Theda C. Snyder - January 10, 2011When it comes to texting, you may not be in the same league as teens, but as texting becomes more and more a part of our lives, the inevitable has started to happen: Overuse injuries—carpal tunnel, eye strain, and neck and back pain. Here are ...
Mary Ellen Sullivan - January 6, 2011There’s no way to avoid it: holiday parties with goodies loaded with sugar, fat and calories. Even the uber-disciplined may find themselves a few pounds heavier at this time of year. But now, according to a new study, there is a smart, simple ...
Mary Ellen Sullivan - December 17, 2010