You're a new lawyer, launching a new law firm. How do you decide what your hourly rate will be? The ethics rules say that your rate must be "reasonable." That doesn’t give you much to go on. You know your rate should be a fair price for the ...
Ruth Carter - February 15, 2012Thinking in terms of business-to-business versus business-to-consumer marketing, are you B-to-B or B-to-C? Your law firm is a business, of course—a "B." So, is your target client another B, or a consumer—a "C?" If you don't know the answer, ...
Theda C. Snyder - February 14, 2012For recording and organizing notes, there are a number of really good apps to consider. And, as is true with all apps, many overlap in functionality. The apps outlined below for the iPad and iPhone have particular strengths that may resonate ...
Paul Unger - February 13, 2012To say that the iPad has created a buzz in the litigation technology world is an understatement. The sweet little panel has provided a number of novel ways to manage documents and display and mark up evidence. But even as developers create new ...
Ken Broda-Bahm - February 8, 2012Many firms talk about the importance of cross-selling—or cross-marketing, if you prefer—their clients. The problem is that you must serve the client before you can cross-market to the client. Too many firms fail to realize this and then wonder ...
Bob Denney - February 7, 2012Operating without a strategic marketing plan is like constructing a building without a blueprint. You can do it, but chances are you won't like the outcome. With a blueprint, the builder knows whether it will be a shed or a cathedral. Likewise, ...
Kim Proxmire - February 2, 2012The thing about gigantic databases, like the great library at Alexandria, is that it can be hard to find exactly what you’re looking for, unless you really know what you’re doing. LexisNexis’ research engine is a modern-day labrynthine library. ...
Jared Correia - February 1, 2012It rested on the credenza of his corner office looking battered and well-used, not unlike the lawyer behind the desk. “My daddy carried that to court for 20 years, and gave it to me when he finally retired. I carried it for 30 more, and had it ...
Otto Sorts - January 31, 2012I have a friend who is a gifted planner. We often get together near the end of the year, and I find her scheduling her professional development activities for the upcoming calendar year, and her vacation. She finds that doing so means that both ...
Wendy Werner - January 30, 2012Yes, it's that wonderful time of year, when legal technology fans await the drumroll of new products and updates, and legal technology companies primp and prepare to show off their best new stuff. Legal Tech New York opens next week and ABA ...
The Editors - January 27, 2012