Lawlytics
Wendy Merrill
Wendy Merrill

Wendy Merrill is Director of Strategic Consulting for Affinity, focusing on helping law firms position themselves for sustainable success in a rapidly changing environment. Before joining Affinity, Wendy served as an Executive Vice President at DRI, the largest bar association for civil defense attorneys. Since 2012, she has worked with thousands of professionals around the world providing strategic planning, professional development programs, leadership development training, marketing strategy, and business development expertise. She is also a published author, internationally known speaker and facilitator, and growth strategy coach. An avid horsewoman, Wendy enjoys cooking and Italian travel as well.

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