envelope

Get more Attorney at Work!

Sign up for our free newsletter.

x

All fields are required. By signing up, you are opting in to Attorney at Work's free practice tips newsletter and occasional emails with news and offers. By using this service, you indicate that you agree to our Terms and Conditions and have read and understand our Privacy Policy.

One of a Kind

Guest Posting: A Powerful SEO Hack for Lawyers

Lawyers looking to make their content more visible should get much more aggressive about guest posting. Here’s how.

Jay Harrington - April 22, 2019

Legal Business Development Done Right: Plan and Execute

Jay Harrington's 10 steps to your best business game.

Jay Harrington - March 19, 2019
content strategy

Divide and Conquer: How a Divisible Content Strategy Boosts ROI

The written word is only one way to express thought leadership. A better approach is a divisible content strategy that incorporates visual storytelling.

Jay Harrington - February 13, 2019
10 Things Lawyers Should Stop Doing

Ten Things Lawyers Should Stop Doing in 2019

The key to real productivity is identifying the most essential tasks that drive success, and working to de-prioritize or eliminate the rest.

Jay Harrington - January 17, 2019
10 Maxims or Better Legal Marketing

10 Maxims to Make Your Law Firm Marketing Better in 2019

Too many firms will just keep doing the same old things they've always done. These maxims are for the rest of you.

Jay Harrington - December 12, 2018

Five Ways to Integrate Content Marketing Into Your Schedule

While many lawyers appreciate its benefits, few harness its power to full effect. Try these strategies for more effective content marketing.

Jay Harrington - October 30, 2018
value brand

Provide More Value to Build Your Personal Brand

Ever wonder why some writers get all the attention online? Their posts get shared, their personal brands grow, their email lists swell, and their fortunes rise as their content receives an outsized share of eyeballs. It’s easy to dismiss ...

Jay Harrington - January 22, 2018
one of a kind with apples

To Build Your Personal Brand, You Must First Embrace Discomfort

Your legal career comes down to a choice between two paths. One feels safe, the other fraught with risk. One requires conformity, the other originality. One leads away from fear, the other straight toward it. Building a successful personal brand ...

Jay Harrington - March 14, 2017
legalese

Break Up the “Conspiracy” by Resolving to Simplify This Year

“All professions are a conspiracy against the laity,” said George Bernard Shaw. In the legal profession, the best evidence of a conspiracy is the often impenetrable density and complexity of the law. It’s almost impossible for laypersons to ...

Jay Harrington - January 4, 2017
one of a kind with apples

Do You Own Your Brand?

Let me start by saying that I’m not an intellectual property lawyer. But I am a lawyer and part owner of a marketing agency. And, while I no longer practice law, I can still spot an issue when I see it. There’s a big one lurking for law firms ...

Jay Harrington - November 15, 2016